About Judy Joo

Judy Joo is a Korean-American chef, restaurateur, writer, entrepreneur, and television personality. She is the author of two best-selling cookery books and an accomplished writer, published in national periodicals including Forbes Travel Guide, The Financial Times, OK! Magazine, National Geographic, The Guardian and more. You can read Judy’s articles here.

Leading expert in Korean cuisine

Considered as the leading expert in Korean cooking in the West, Judy celebrates and showcases Korea’s cuisine for its distinctive and vibrant flavours, colours, and heritage. She achieves this through her television series Korean Food Made Simple (Cooking Channel USA and Food Network worldwide, S1 & S2) and her regular appearances on various shows globally, such as Today Show, Wendy Williams, The Talk, Saturday Kitchen and Cooking With the Stars. Furthermore, Judy claimed the title of first female Iron Chef UK and second worldwide.

Following a degree at Columbia University in Engineering, and a career on Wall Street, Judy enrolled at the French Culinary Institute in New York (now known as the International Culinary Center), where she received her Grand Diplome in Pastry. Judy worked for SAVEURmagazine as an editorial and test kitchen assistant. She also founded and managed Harvest Time in Harlem, the first inner-city Slow Food in Schools program.

London move

A move to London led Judy Joo to Gordon Ramsay’s restaurants, where she worked in his flagship kitchens: Restaurant Gordon Ramsay, Maze, Claridge’s, Pétrus, and Boxwood Café. She has also staged in internationally renowned restaurants including Heston Blumenthal’s The Fat Duck in Bray, David Thompson’s Nahm in Bangkok, and Thomas Keller’s The French Laundry in California. Judy then went on to become the Executive Chef at London’s prestigious Playboy Club.

In 2014- alongside chef Andrew Hales- Judy opened her first restaurant: Jinjuu. Lauded as London’s premier modern Korean venue, Jinjuu was inspired by nostalgic flavours of her childhood, and focused on contemporary Korean cooking, with a multicultural twist. After successfully handing Jinjuu over to new owners, she teamed up again in 2019 with Andrew Hales to create Seoul Bird, a fast-casual Korean Fried Chicken concept. You can find out more about Seoul Bird here.

Having battled through three male-dominated arenas: engineering, finance and the hospitality industry, Judy attributes her success to challenging her boundaries and welcoming the unease of living outside her comfort zone. Her captivating fearlessness and tenacity are inspiring to all that cross her path, and can be viewed at Columbia University’s Graduation Ceremony 2018.

 

 

Social media

@judyjoochef Instagram profile imageWelcome back to the K-Viral Kitchen. Today 
I’m bringing you a new creation from my kitchen — Churro inspired Tteok…the mash-up you didn’t know you needed. 🍡✨

Crispy, chewy Korean rice cakes fried to golden perfection & rolled in cinnamon sugar. 

And the best part? Dipping them into a warm, spicy-sweet gochujang caramel. 

I wanted something festive, fun, and a little unexpected for the holidays…so I dreamed up 
this mash-up. 

A little Korean chew meets a little Spanish sweetness. A holiday treat with a cross-cultural twist.

Crispy outside, chewy inside, sweet heat in every bite. Pure comfort with a Seoul-ful kick. 💛

Tell me your favorite holiday dessert in the comments ⤵️

#ViralDesserts #KoreanFood #Recipes #Korean3 days ago via Instagram
@judyjoochef Instagram profile imageAd. POV: It’s Kimjang season 🥬✨

Every autumn, families in Korea gather to make and share kimchi for the winter ahead — a tradition called Kimjang (김장), the ritual of making kimchi together. 🇰🇷

A tradition so meaningful it was recognized by UNESCO as an Intangible Cultural Heritage of Humanity. Celebrating family, community, and culture through food. 💛

To mark the launch of @ocadouk’s new Korean Food Aisle, I hosted a Kimjang Masterclass at home. Sharing my kimchi recipe, cooking & eating with friends, and celebrating the soul of Korean cuisine. 🥬✨

Kimchi isn’t just cooking… it’s a cultural ritual. It’s food, love, and community all in one jar. 💕

The beauty of kimchi is that it’s endlessly versatile. There are over 250 official varieties. You can kimchi anything: cucumber, cauliflower, even broccoli! The secret lies in gochugaru: Korean chili flakes that are smoky, slightly sweet, and deeply umami. 🌶️

Kimjang reminds us that food is more than flavor…it’s love, legacy, and connection, passed down through generations. 🥂

Did you know? Kimchi is a probiotic powerhouse: rich in vitamins A, B, and C, and packed with healthy bacteria that support gut health and immunity.

A big thank you to @koreafoodsuk and @seoulplaza_koreafoods for providing the authentic Korean ingredients that made it all possible, and to @josephjosephofficial, @kilneruk, and @kitchenaid_uk for the beautiful tools and kitchen essentials that brought the experience to life. 💕

#AD #Kimjang #Kimchi #KoreanFood #seoulplaza #Fermentation6 days ago via Instagram
@judyjoochef Instagram profile imageThe martini is getting a spicy glow-up. 🍸🔥

From Caprese salads turned into martinis to green curry and saffron-spiced twists. Bartenders everywhere are shaking things up. 

So of course, I had to make my own version. 🇰🇷

Meet the Dirty Kimchi Martini…bold, briny, and just the right amount of rebellious. 

Instead of olive brine, I’m using kimchi brine for that spicy-tangy kick and hit of umami you won’t forget. 

Shaken with soju and a splash of dry vermouth, rimmed with gochugaru, and topped with cucumber kimchi. 

Savory. Spicy. Seoul-fully sippable. ✨

The kind of cocktail that sparks conversation. Perfect with your favorite salty snack or when you want to impress your foodie friends.

Drop a “🍸” if you’d try it!👇

#KoreanFood #FoodieLife #Mixology #DrinkTok #Korea1 week ago via Instagram
@judyjoochef Instagram profile imageAd. Crispy, golden, and packed with Seoul. 🍗🔥

@ocadouk just launched a Korean aisle with some of my favorite ingredients and I couldn’t be more excited!  🇰🇷 To mark this moment, I had to share my Korean Fried Chicken (or Dak Gangjeong) recipe. This dish is famous for its shatteringly thin, crispy crust and addictive sweet-spicy glaze. At my restaurant @SeoulBirdUK, it’s our signature.

Unlike Western-style fried chicken, this version uses a wet batter for that ultra-crisp, glossy coating. It’s this signature texture that’s made Korean Fried Chicken a global sensation. 

Then comes the magic: gochujang, Korea’s fermented chili paste made from chili flakes, soybeans, and glutinous rice—the secret to its deep, savory heat. 🤫

Serves 4

Ingredients:
900g boneless skin-on chicken thighs (or skinless), cut into 2.5cm pieces
125g potato starch
1.5–2.6l vegetable or other neutral oil

For the Batter Mix
90g potato starch
30g plain lour
2½ tsp onion powder
2½ tsp garlic powder
½ tsp baking powder
1 tbsp sea or kosher salt

For the Spicy Chicken Sauce
2 tbsp gochujang (Korean chilli paste)
2 tbsp runny honey, to taste
65ml soy sauce
2 tbsp light brown sugar
1 tbsp rice vinegar
1 tbsp grated garlic
1 tbsp roasted sesame oil

To Serve
1 spring onion, thinly sliced
1 red chilli, thinly sliced

Watch the video for the method and ask any questions in the comments 💜

 ✨ Full recipe in my book K-Quick (which you can also get on Ocado!)

 #KQuick #KoreanFood #Gochujang #SeoulfulEats #KoreanFriedChicken #Chimaek1 week ago via Instagram
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